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Valvoline, tiwi offer Fuel Proof Guarantee - CCJ Magazine
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Valvoline, tiwi offer Fuel Proof Guarantee

By CCJ Staff

Valvoline announced Friday, Nov. 6, that it is teaming up with tiwi, a provider of telematics and driver-mentoring systems, to launch a program designed to improve fleet fuel mileage, backed with an exclusive limited Fuel Proof Guarantee.

The Fuel Proof Guarantee covers a 120-day customer demonstration period and is being offered to fleet operators with a minimum demo of 30 trucks. Valvoline and tiwi work with fleet maintenance managers to establish baseline data using the tiwi onboard system. Valvoline's Premium Blue Extreme engine oil and Syn Gard FE gear oil then are installed. Additionally, the tiwi verbal-coaching system is activated to provide drivers with real-time verbal mentoring about speeding violations, aggressive driving, other inefficient habits, seat belt use and more.

After the completion of the Fuel Proof customer demonstration period, if the fleet has not shown an increase in fuel economy, Valvoline and tiwi will remove their products from the vehicles used in the demonstration and reimburse the fleet for any incremental costs.

"Fleet customers are understandably highly skeptical about mpg claims," says John Noal, vice president of international and commercial platforms for The Valvoline Co. "They need proof that they're going to get better mpg with their own drivers, in their own operations. The limited Fuel Proof Guarantee is a risk-free way for fleets to prove that our mpg gains are for real."

Valvoline says it enlisted two independent test facilities and multiple real-life customers to validate mpg gains, using the U.S. Environmental Protection Agency's SmartWay-certified J1321 protocol. Tests were conducted with vehicles operating with Valvoline's Premium Blue Extreme SAE 5W-40 full-synthetic engine oil and Syn Gard FE gear oil. Results varied depending on loads, routes and drivers. According to the company, less-than-truckload applications and pickup-and-delivery operations achieved the highest fuel economy improvement, and adding tiwi vehicle monitoring and driver mentoring is expected to yield greater gains in virtually every type of fleet operation.

"According to EPA statistics, driving habits affect mpg by as much as 35 percent," says Todd Follmer, chief executive officer of tiwi. "Fleet testing has proven that using tiwi in-vehicle mentoring will decrease aggressive driving events by 89 percent and speeding violations by 86 percent. The EPA reports that simply obeying posted speed limits will increase fuel efficiency by as much as 23 percent."

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