A super-sized version of the trucking industry’s “Good Stuff-Trucks Bring It” national image campaign video ad began airing Dec. 19 and will run through New Year’s Day in Times Square in New York.

Two versions of the 30-second video will rotate nine times per day on the giant 585-square-foot ABC Sony JumboTron screen.

The Arkansas Trucking Association and the American Trucking Associations worked together to create the video.